Last Friday, July 1st, Nynke Tromp spoke at the WhatDesignCanDo conference in Amsterdam on Social Design. She outlined four principles that make social design a unique discipline:
1) Recognizing the role of design in social problems,
2) Including a societal perspective besides a user one,
3) Measuring impact, and
4) Aiming for systemic change.
She illustrated these principles in practice with the help of projects she worked on at Reframing Studio to improve animal welfare, transform the mental health care sector, and change our democratic system.
Afterwards she hosted a breakout session with Beatrijs Voorneman as representative of Reframing Academy.