Generally speaking, negative emotions are unpleasant. When looking closer however, this is not always the case. Negative emotions can have several behavioral, social or experiential benefits that are linked to their specific functions. For example, anger helps you become more assertive in an argument, whereas sadness helps you reflect on your losses. Artists, writers or designers who understand these effects can create unique experiences for their audience or user base.
The ‘rich experience quality’-database shows 24 engaging, meaningful or fun experience archetypes, based on a specific negative emotion. Each rich experience quality has a descriptions of the negative emotion, the benefit and two examples of its occurrence in real life.